Everybody Wins - Helping Your Salespeople Perform

By Paul

Sales is the cornerstone of every business. 


If we’re not selling, money isn’t coming in, and if money isn’t coming in, there is no business. While holding salespeople accountable is fair, are we as businesses doing everything we can to help them get to their goals? 


Here are some ways in wh...
03 Nov 2017 12:14 AM - Comment(s)

More Improvements from Zoho Writer

By Paul

ust when you thought Zoho Writer couldn't get any better (i.e the bulked up mail carrier, it's integration with WordPress and the new iOS and Android apps), it does. Zoho just announced two additional document formatting options to help make Writer adapt better to the way you work. Here is a summary...

03 Nov 2017 12:10 AM - Comment(s)

5 Ways to Generate a Quality List of Leads

By Paul

Tried and tested lead-gen strategies that work


Consumer behaviour has changed significantly in only a few years, and marketers must keep up to stay in the game. Consumer demands have transformed the way the purchase cycle is navigated today. The traditional ‘funnel’ is no longer the only way to look ...

11 Aug 2017 06:27 PM - Comment(s)

5 Growth Hacks for First-Time Entrepreneurs

By Paul

Use These Strategies to Grow Your Business


With a robust set of unconventional marketing strategies, you can push your business to the next level by generating better revenues, getting more customers, and staying ahead of competition easily. These strategies, or growth hacks, help your business creat...

11 Aug 2017 09:37 AM - Comment(s)

Resell, Don’t Sell!

By Paul


Four compelling reasons why existing customers are a more lucrative target group than new customers

What is the biggest strength of a marketer? Without a doubt, it’s the ability to understand the needs of a prospective customer and fulfill them seamlessly. As a good marketer then you likely have...
17 Jul 2017 11:22 AM - Comment(s)