Business improvement

Blog tagged as Business improvement

5 Ways to Generate a Quality List of Leads

11 Aug 2017 06:27 PM By Paul - Comment(s)
Tried and tested lead-gen strategies that work


Consumer behaviour has changed significantly in only a few years, and marketers must keep up to stay in the game. Consumer demands have transformed the way the purchase cycle is navigated today. The traditional ‘funnel’ is no longer the only way to look ...

5 Growth Hacks for First-Time Entrepreneurs

11 Aug 2017 09:37 AM By Paul - Comment(s)
Use These Strategies to Grow Your Business


With a robust set of unconventional marketing strategies, you can push your business to the next level by generating better revenues, getting more customers, and staying ahead of competition easily. These strategies, or growth hacks, help your business creat...

Resell, Don’t Sell!

17 Jul 2017 11:22 AM By Paul - Comment(s)

Four compelling reasons why existing customers are a more lucrative target group than new customers

What is the biggest strength of a marketer? Without a doubt, it’s the ability to understand the needs of a prospective customer and fulfill them seamlessly. As a good marketer then you likely have...

Could I lose them quicker?

14 Jul 2017 04:09 PM By Paul - Comment(s)

Five effective strategies to eliminate leads that are unlikely to turn into clients


Most of it is sand and rocks, the rest of it is pure gold”

Has your team been chasing leads endlessly, spending hours meeting with different people, but unable to convert them into customers? While your first instinct...

OUR COMMENTARY ON ZOHO's  NEW 2017 CRM UPGRADES

11 Apr 2017 12:54 PM By Paul - Comment(s)

Introduction


Zoho has just announced a raft of new CRM functionality (the full report can be found here). This is the first upgrade since the new user interface was rolled out 7 months ago. To help you make sense of this, here is Bernard McLeod's (a Zoho Partner and Prodigm Associate) take on what yo...

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