Consumer behaviour has changed significantly in only a few years, and marketers must keep up to stay in the game. Consumer demands have transformed the way the purchase cycle is navigated today. The traditional ‘funnel’ is no longer the only way to look ...
With a robust set of unconventional marketing strategies, you can push your business to the next level by generating better revenues, getting more customers, and staying ahead of competition easily. These strategies, or growth hacks, help your business creat...
Introduction
Zoho has just announced a raft of new CRM functionality (the full report can be found here). This is the first upgrade since the new user interface was rolled out 7 months ago. To help you make sense of this, here is Bernard McLeod's (a Zoho Partner and Prodigm Associate) take on what yo...
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