More Improvements from Zoho Writer

By Paul

ust when you thought Zoho Writer couldn't get any better (i.e the bulked up mail carrier, it's integration with WordPress and the new iOS and Android apps), it does. Zoho just announced two additional document formatting options to help make Writer adapt better to the way you work. Here is a summary...

03 Nov 2017 12:10 AM - Comment(s)

5 Ways to Generate a Quality List of Leads

By Paul

Tried and tested lead-gen strategies that work


Consumer behaviour has changed significantly in only a few years, and marketers must keep up to stay in the game. Consumer demands have transformed the way the purchase cycle is navigated today. The traditional ‘funnel’ is no longer the only way to look ...

11 Aug 2017 06:27 PM - Comment(s)

Resell, Don’t Sell!

By Paul


Four compelling reasons why existing customers are a more lucrative target group than new customers

What is the biggest strength of a marketer? Without a doubt, it’s the ability to understand the needs of a prospective customer and fulfill them seamlessly. As a good marketer then you likely have...
17 Jul 2017 11:22 AM - Comment(s)

Could I lose them quicker?

By Paul

Five effective strategies to eliminate leads that are unlikely to turn into clients


Most of it is sand and rocks, the rest of it is pure gold”

Has your team been chasing leads endlessly, spending hours meeting with different people, but unable to convert them into customers? While your first instinct...

14 Jul 2017 04:09 PM - Comment(s)

What you don't know can hurt your business​

By Paul

As consultants who implements CRM and associated cloud-based software for small and medium-sized business, we are often involved in identifying and helping them embrace opportunities to revolutionize their business.


It ain't what you don't know that gets you into trouble. It's what you know for sure ...

22 Mar 2017 11:59 AM - Comment(s)